You're Probably Not Ready for a Brand Designer yet....

 
 

If we’re being honest here, it would be safe to say that most people aren’t quite ready for a Brand Designer yet. Most of the time it’s as simple as a lack of clarity and direction and luckily these things are easily solvable! If you put the work in…

 

So where is it that people get hung up?

Why aren’t most people ready for a Brand Designer yet?

  • Lack of clarity
  • Lacking direction
  • Not clear on their purpose
  • Aren’t willing to try new things
  • Unwilling to put the work in
  • Scared to have a niche
  • Afraid to have a narrowed target audience
  • Not sure where they’d like to be in 5 years…
  • Not paying attention to the entire experience
  • Thinking Brand Design is just the look of things
  • They don’t see their business as legitimate

 

Most people, whether they are just starting out or they’re feeling frustrated by the lack of growth in their business, simply lack clarity and direction to move forward. Ideally they’d love someone to just do it all for them, but unfortunately cultivating a brand just doesn’t work that way. It takes some good old fashioned elbow grease and a lot of intentional thought.


 

Hiring a Brand Designer is not an instant fix, in fact a Brand Designer can only give you one piece of the puzzle. The Design. What every business owner truly needs is a Brand Strategist. Someone to come alongside you and help you gain clarity in your Branding.

The good news is, you can totally cultivate your brand without having to hire someone! But most of us lack the accountability, self-discipline and direction to do so. 

My absolute favorite part of my job is when I get to talk with you and help you create and understand your Brand Strategy. Strategy is THE #1 most important part of your Brand, but as of now I've only offered it with my Brand Design package. Now, I know for those of you just getting started or struggling with your Brand, you may not be able to afford the entire Brand Design package. You might even be feeling a little desperate and sincerely lost in trying to navigate this mess of starting or growing your business....

 

I've heard you and honestly, you're who I want to work with. You're the person I dream of helping. You're the inspiration to my day and the source that fires me up to keep going. 

I love helping you!

 

So let's go over some basics here...

You’re probably not ready for a Brand Designer yet, because you probably don’t have these keys solidified:

  1. Your Brand’s Purpose

  2. Your Mission Statement

  3. Your Brand’s Audience

  4. Your Brand’s Tone

  5. Your Brand’s Character

  6. Your Brand’s Future (how you’d like it to grow over the next 5+ years)

  7. Your Brand Experience

  8. Your Brand’s overall look/feel


 

As you read this you could be in one of two parties:

  1. You feel unready. You’re hoping to start a business within the next year or so, but you’re really unsure of how to get started and the idea of paying a good sum of money to a Brand Designer is a bit (or a lot) terrifying.

  2. You feel frustrated. Everyone else seems to have it all together. They are growing their businesses and you’re feeling left behind.


 

Most people aren’t ready for Brand Designers because they haven’t taken the time to truly think through their brand, what their purpose is, who their audience, what their experience is and where they’d like it to be 5-10 years from now. Building a Brand is a process, it’s not an overnight thing. It takes dedication, intentionality and consistency to truly develop a Brand - which is probably why most people don’t do it.


 

Why not?

  • No accountability. (Having someone else hold you accountable is KEY to building a successful Brand, and if you can’t do it yourself, it’s time to partner up with someone else).
  • No self-discipline. (Most people lack self-discipline. It’s much easier to just binge watch Netflix than sit down for hours thinking through your Brand.)
  • No direction. (Maybe you’re great at holding yourself accountable and you have the discipline to stay the course...but you get stopped in your tracks because you have no idea what to do or what to do next.)

 

If you were feeling a tug to say that you struggle with any of the things mentioned above, please know you’re not alone. We all have these issues and have struggled with them at one time or another.

No, you’re probably not ready for a Brand Designer yet, because what you truly need is a strategist, someone to help walk you through the steps of cultivating a meaningful and true-to-you Brand.

So that's why I'm switching up my services and providing you with more of what you actually need.

 

 

1.) I've created a brand spankin’ new workshop series: The 3-Week Branding Intensive Workshop - $147

  • This is for the people who love a group setting and community. 
  • They are the true DIYers and love jumping in to do the work themselves, but they still want the accountability that scheduled meetings and due dates provide.

 

 

2.) I'm now offering one-on-one 4-Week Strategy sessions: $347

  • This is for the people who love a group setting and community. 
  • They are the true DIYers and love jumping in to do the work themselves, but they still want the accountability that scheduled meetings and due dates provide.


 

And, if you’re looking for something simpler, like a Brand Audit, to quickly see what areas of your Brand need improving - Click here.